Facebook and Hubspot are partnering up this week to bring users live stream video content about the changing landscape of social media and how businesses should react to it. We attended the first session which included a panel of experts talking about major trends in social media and how you can adapt your marketing strategy to take advantage of them.
One of the most popular talking points was around Facebook Messenger Ads and their growing impact on businesses. Did you know that every month over 2 billion messages are exchanged between people and businesses on Facebook? It's becoming a more natural, and maybe even preferred, way of communicating with businesses for many people.