Recruiting for Source Plasma Without Cannibalizing

There are a few questions about source plasma that we get asked often:

  • Is it possible to increase Source Plasma collections without cannibalizing other programs?
  • How can I figure it out?
  • Can you provide some ideas for segments we can market to?
  • What would such a strategy look like?
  • What do we do if that’s still not enough?

 If you've ever found yourself asking those same questions, you've made it to the right place.  

During the webinar, we will be answering all of the most asked questions regarding source plasma.


  • An in-depth look at recruiting for source plasma
  • A step-by-step guide to improving your plasma strategy
  • Q&A session with leading blood donor recruitment expert, Billie Johnson.