Blood Donor Recruitment: The Bigger Picture

At the beginning of the work week, how easy is it to find yourself in that “Office Space” kind of mindset?

Trudging into work with your personal autopilot switch already flipped to “on” is, without a doubt, all too easy of a routine to get into. But think outside the cubical in terms of what you really do on a day-to-day basis. Having a job – or even a career – at its roots is how most of us make a living. However, beyond the paycheck, what do you take away from your occupation?

The reason I say this is because, quite simply, life is too short to have a never-ending case of the Mondays.

At Incept, our Conversational Marketing Experts (CMEs) have a purpose that certainly goes beyond their paychecks. They save lives through conversations, and that fact is reinforced the very moment training starts. In one year’s worth of employment at Incept, a Conversational Marketing Expert (CME) can save more lives than any fireman or policeman will save in their entire careers of service – and I say that with the utmost respect. One whole blood donation has the amazing ability to save the lives of up to three people, or at the very least make the lives of those people better. It really is because of the many meaningful conversations that take place every day at Incept that we are able to accomplish not only our goals for our clients and our own company, but make a real-world difference for an individual in need.

I can’t tell you how many times I’ve called someone, as a Conversational Marketing Expert (CME), and have had a genuinely great conversation with the donor I’m speaking with. The number is simply countless. But why? Because I believe in what I do. I believe in donating blood and the life-changing effects it can bring to someone’s life. I believe in giving our donors the best customer service experience possible. I believe in Incept’s drive and leading ingenuity within our industry. I believe in my fellow coworkers and value my comradeship with them. I believe that even if I only schedule one person to donate on a given day that I have still made the world a better place before I clock out for the night.

Now, granted, every employer is different. Every occupation brings its own challenges to the table, as well, but that doesn’t mean you cannot look for purpose in anything that you do. I implore you to literally take an approach to treat everyone as your customer in whatever it is you do. Remember, no matter what job you have, no matter if it is a Monday or not, search for the meaning and purpose in your job. Chances are you have a bigger purpose than you really think!

What is something meaningful you take away from your occupation?